Aweditorium: The Music Discovery App


What was so great about Aweditorium was it was like Forrest Gump's favorite catchphrase. It was like a box of chocolates, in that you never knew what you were going to get. The reason for this was the massive array of artists that you would find on Aweditorium every time you opened up the app. While indie rock was definitely the genre of choice for the app, there were no shortage of artists to browse when enjoying Aweditorium.

The reason for this was the fact that the app was the creation of thesixtyone, a music site that allowed users to submit their own independent music to be featured. When it came to Aweditorium, that entity simply brought its philosophy of highlighting indie artists to the app, made it way more visually appealing, and added things like artist interviews, biographical information, and other visual elements to push Aweditorium over the top.

For that reason, there really were no featured artists on Aweditorium, as the app acted more as a carousel of indie artists that users could go check out on their own if they heard something they liked within the app. It was that level of variety, and not having to be brand loyal to specific artists that made Aweditorium so enjoyable to many.